新西兰Digital Marketing Specialist 数码营销主管 (需有经验
在新西兰
ifurniture is a revolutionary new business model, we name it furniture 2.0.
We started from Y2004 from Auckland, New Zealand and till now we have:
The biggest furniture showroom in NZ. 4500sqm furniture showroom in our Auckland shop.
The biggest furniture product range in NZ. More than 2500 products.
Now we have Auckland,Westgate, Hamilton and Christchurch branches in New Zealand.
Edmonton, Canada & LA, US
Now we looking for Digital Marketing Specialist
Position Responsibilities:
Drive customer acquisition through a diverse range of digital channels - maintaining and constantly optimising for maximum impact.
Plan digital marketing and ensure paid media strategy is executed to exceed targets
Manage and develop the email marketing program, data segmentation and performance to ensure optimal performance including open rate, CTR and revenue
Own the inbound strategy as well as improving current channels to increase the number of inbound qualified leads
Generate data-driven hypotheses and execute experiments throughout the 'acquisition, activation, retention, revenue, referral’ funnel - identifying insights and key opportunities for improvement
Research and advise on external technology-driven marketing initiatives focusing on customer acquisition
Optimise web analytics and business intelligence tools to better understand customers and exploit those insights in marketing campaigns
Collaborate with internal teams and external agencies to evaluate and optimise growth strategy and ultimate performance
Manage budgets and report on digital campaign ROI
Build robust reporting and attribution capability that provides diagnostics and optimisation opportunities
Implement A/B and multivariate testing to continuously improve ROI and performance
Landing page testing and optimisation
About You:
Strong experience of running successful PPC and paid social campaigns
Strong understanding of keyword research and implementation
Experience with creating and executing email campaigns as well as delivery reports
Strong knowledge of A/B testing
A numerical, analytical mind and expert understanding of all performance marketing metrics, KPIs and acronyms, with the ability to make data-based decisions around metrics
An excellent understanding of the technical aspects of digital acquisition, including attribution and conversion tracking
Commercial experience managing advertising budgets
Good knowledge and Hands-on experience of Facebook Business Manager, Google Ads Manager, Google Analytics Tool, Google Tag Manager and other Ad platforms
Graphic design skills - bonus
working at ifurniture
268 Neilson st Onehunga.
Please sent your CV to [email protected]
or wechart: superviggi
Experience needed.
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Digital Marketing Specialist 数码营销主管 (需有经验) $50k+
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